How STEGA Helped Reporting from Ukraine (RFUnews) Launch a Website That Scaled to 3,000 Annual Subscribers in Just One Week
From YouTube and Patreon to a Seamless Subscription Platform
In the midst of Black Friday, Reporting from Ukraine (RFUnews) took a bold step forward, transitioning from its YouTube and Patreon foundation to a fully automated, subscription-driven website. Within just one week, the platform achieved over 3,000 annual subscribers, with everything running smoothly on autopilot—from invoices to email sequences and even abandoned checkout recovery.
Here’s how STEGA powered this transformation:
A Platform Built for Scale and Automation
We started with the fundamentals: scalability and efficiency. Leveraging Firebase as the external database, we built a robust infrastructure capable of handling thousands of users. To ensure accessibility, we implemented localization in 8 languages, paired with geo-location routing, enabling users worldwide to engage in their preferred language and currency.
But we didn’t stop there. Every step of the user journey was automated:
- Invoices and billing handled seamlessly.
- Email sequences to onboard new subscribers and follow up with potential leads.
- Abandoned checkout flows to recover lost sales effortlessly.
Stripe Integration for Global Monetization
To cater to RFUnews’ global audience, we implemented the Stripe API for payment processing in multiple currencies. This streamlined approach ensured subscribers could pay conveniently, no matter where they were in the world.
We also developed personalized user dashboards, allowing subscribers to manage their accounts, payments, and subscriptions with ease.
Wized-Powered Functionality for a Cutting-Edge Media Platform
Harnessing the power of Wized, we turned RFUnews into a feature-rich, professional media platform, all while hosting on Webflow. From content management to subscription services, every detail was optimized for speed, performance, and scalability.
The Results in Just One Week
- 3,000+ annual subscribers within the first seven days.
- Fully automated workflows, reducing manual intervention and saving time.
- Abandoned checkout recovery to maximize subscriber acquisition.
- Seamless payment and subscription management for a global audience.
- Localization in 8 languages, enabling RFUnews to expand its reach effortlessly.
Built to Grow, Ready for the Future
With everything running smoothly on autopilot, RFUnews is now positioned for continued growth. The automated workflows free up time for their team to focus on what they do best—delivering world-class reporting. Meanwhile, the scalable infrastructure ensures they’re ready for whatever comes next.
At STEGA, we’re proud to have helped RFUnews achieve this milestone and set them up for long-term success.
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